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tips and tricks

A collection of 13 posts

tips and tricks

How Marketers Are Planning For 2019

Ever wonder how other marketers are planning for 2019? Well, we asked them for you! Check out these 6 tips to create a marketing plan for 2019.

  • Madeline Brooks
    Madeline Brooks
5 min read
tips and tricks

Stretching your Design Budget

Everyone has a budget, and it never feels like enough to accomplish everything you’ve wanted. Here are some ways to stretch every drop of creative goodness out of your budget.

  • Madeline Brooks
    Madeline Brooks
5 min read
tips and tricks

Don't Let A Blank Page Get in Your Way

Nothing’s worse than sitting down to design and feeling frozen by the emptiness of a blank canvas. Here are some ways push past the freeze and get those creative juices flowing 🌟

  • Madeline Brooks
    Madeline Brooks
5 min read
tips and tricks

Branding: Beyond The Logo

As marketers, we’re fighting for our audience’s attention. We have to create great content and make sure people actually see it—while our audience is drowning in a sea of other

  • Sharon Magliano Feliciano
    Sharon Magliano Feliciano
5 min read
tips and tricks

How to do a Great Case Study Interview

Let your customers do the convincing. You know your product is great. Your current customers know your product is great. But how do you convince your potential customers that your product is great,

  • Sharon Magliano Feliciano
    Sharon Magliano Feliciano
4 min read
tips and tricks

How to Structure a Case Study that Converts

Case studies are the perfect way to showcase your services for prospective clients—and help build authority in your industry. But there’s a certain art to putting them together. It’s not

  • Abby
    Abby
2 min read
tips and tricks

Getting the Details Right in a Creative Brief

When you hire anyone to do a project for you, getting the details right is important. And that’s especially true when you have a creative idea that you want someone to make

  • Abby
    Abby
2 min read
tips and tricks

What Kind of Designer do you Need?

Graphic designers are like doctors (stay with me, here). While there are some generalists out there, you’re better off going to a specialist for a specific need. You’re not going to

  • Abby
    Abby
2 min read
tips and tricks

Brevity Is the Key To Winning Marketing Communication

When you're marketing your product to your audience, it's a common instinct to overshare. It's easy to understand why—you've spent forever working on making your product great, right, and you want to

  • Abby
    Abby
3 min read
tips and tricks

Learn Graphic Design: Five Great Books

A few weeks ago we ran this image as a joke on Facebook: Between these two books, we've learned the entire sum of all design knowledge. To our surprise, our readers started asking

  • Brad Bouse
    Brad Bouse
4 min read
Stock Photography

The Right way to get Started with Stock Photography

Stock photography, along with coffee, is a staple in today’s marketing design—especially if you’re a growing brand without the budget or time to hire someone to shoot custom photography. But

  • Abby
    Abby
4 min read
PowerPoint Tips

Mac PowerPoint Font Fixes

Having trouble with custom fonts in PowerPoint in Office 2011? If you haven't already cracked your laptop into pieces out of frustration, here's the fix. Two main problems: Install the font in "

  • Lightboard Staff
    Lightboard Staff
1 min read
tips and tricks

Understanding Your Sales Presentation Audience

Presentations are an effective way to reach a large number of people at once—whether in-person or online. But in order to make a good impression, you need to know who's in the

  • Abby
    Abby
2 min read

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